Dans l’œil du prince
Hermès has invited designers from the Master Space and Communication (HEAD - Geneva) to create the winter window displays for their boutique at 42 rue du Rhône in Geneva.
“Dans l’œil du prince is a scenographic project created for the Hermès boutique’s winter window displays in Geneva. It was developed by twelve students of the Master Space and Communication program of HEAD - Geneva, who set Hermès objects as protagonists of an imaginary journey through the Swiss mountains.” (MA Space and Communication & Tanguy Benoit, 2021)
practical information
Project title: Dans l’œil du prince
Location: Hermès, Geneva (CHE)
Period: winter 2020 - 2021
credits
Coordinators: François Dumas, Arno Mathies and Alexandra Midal
Designers: Tanguy Benoit, Noemi Castella, Thomas Cerato, Marijose Galvan, Rachel Hoffmann, Alessandra Hofmann, Etienne Kurzaj, Thomas Lopes, Ana-Iris Paris, Julia Pelichet, Tommy Poiré and Tejal Gala
Based on an original idea of: Ana-Iris Paris
Photographs: Michel Giesbrecht
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